Train. Certify. Get Hired.
Kenya's structured sales talent academy. Sales and marketing professionals get trained, mentored, certified, and matched with employers, and companies hire performance-ready talent, faster.
Objection handling · ClosingCertified94
B2B pitching · NegotiationCertified91
Cold calling · Prospecting88
Corporate sales · CRM86
Talent is stuck. Hiring is broken.
Two sides of the same problem, and the reason a marketplace alone doesn't fix it.
Why careers stall
- No practical, real-world sales training
- No consistent mentorship or accountability
- No direct exposure to hiring employers
- No safe place to practice and be scored
- No structured path to career growth
Why hiring fails
- Hard to find skilled, dependable salespeople
- CVs reveal nothing about closing ability
- Costly mis-hires and high turnover
- No pre-vetted, performance-tested candidate pool
- Slow, unstructured recruitment cycles
Amara bridges the gap. We train, certify, match, and grow sales talent.
The Four Pillars of ASA
Train
Weekly practical sessions built on real deals: prospecting, pitching, objection handling, and closing.
Certify
Structured assessments and live simulations that produce a trust signal employers actually rely on.
Match
Direct access to employers actively hiring: pitch days, speed interviews, and priority shortlists.
Grow
Ongoing mentorship, accountability circles, and performance coaching that compound your career.
Choose your growth path
Start in the community, prove yourself in the War Room, get certified, get matched.
Sales Mastery Club
Weekly live online membership for job seekers, new salespeople, and working sales teams.
- Weekly live Zoom training sessions
- Sales roleplays and live Q&A
- Job alerts and employer opportunities
- Monthly physical networking meetup
- Full community access
Sales War Room™
Weekly live battles: cold calls, objection handling, mock pitches, and closing challenges, all scored on a leaderboard.
- Scored on confidence, clarity, persuasion, listening, closing
- Live rankings on the Sales Leaderboard
- Top performers featured directly to employers
- Free for Sales Mastery Club members
Sales Performance Bootcamp
An intensive transformation from average candidate to high-value sales professional.
- Prospecting, B2B selling & closing
- CRM mastery and pipeline management
- Negotiation and account management
- Proposal writing and KPI reporting
- Final assessment + certification included
Amara Certified Sales Executive
A verified credential built on evidence, not claims. It is the fast lane to employer shortlists.
- Psychometric testing
- Practical sales simulations
- Interview readiness preparation
- Performance assessment & scorecard
- Priority profile in the employer pool
From member to placed professional
A structured journey. Each stage builds the evidence employers trust.
Join the community
Enter the Sales Mastery Club and start training weekly.
Enter the War Room
Practice live, get scored, build skill visibility.
Get assessed
Psychometric and practical sales evaluation.
Get certified
Earn the Amara Certified Sales Executive credential.
Get matched
Pitch days, speed interviews, employer shortlists.
Keep growing
Accountability circles and ongoing mentorship.
Hire better sales talent, faster
Access high-performing, pre-vetted sales and marketing professionals, tested in live simulations before they ever reach your interview room.
Our hiring process
- 1Submit your job descriptionTell us the role, targets, and sales environment.
- 2We shortlist top candidatesDrawn from our trained and certified talent pool.
- 3Candidates prove it liveSimulations and scoring against your actual sales scenario.
- 4You interview the top 5We coordinate speed interviews and briefings.
- 5Hire with confidenceEvidence-backed recommendation and a replacement guarantee on every package.
Every hire is protected
Each package includes a replacement guarantee at no extra cost. If the hire does not work out within the guarantee window, we replace the candidate free of charge: 30 days on Basic, 60 days on Growth, and 90 days on Performance and Leadership hires.
Hosting an Employer Pitch Day or sponsoring a Sales Summit? Talk to our team →
Basic Package Ksh 29,500 (USD 230)
- Top 5 candidate shortlist
- Interview coordination
- Candidate briefing
- 30-day replacement guarantee at no extra cost
Growth Package Ksh 47,900 (USD 370)
- Top 5 candidate shortlist
- Psychometric assessment reports
- Sales simulation scores
- Interview coordination
- Final hiring recommendation
- 60-day replacement guarantee at no extra cost
Performance Package Ksh 79,500 (USD 615)
- Top 5 senior candidate shortlist
- Track-record and reference verification
- Psychometric assessment reports
- Advanced sales and negotiation simulations
- Final hiring recommendation
- 90-day replacement guarantee at no extra cost
Leadership Package Ksh 147,500 (USD 1,140)
- Top 5 leadership candidate shortlist
- Leadership and team-management assessment
- Sales strategy case study presentation
- Psychometric assessment reports
- Track-record and reference verification
- Final hiring recommendation
- 90-day replacement guarantee at no extra cost
USD amounts are approximate equivalents for reference. All payments are processed in Kenya Shillings.
Monthly events calendar
A predictable cadence that keeps skills sharp and employers connected.
Sales Mastery Session
Core skill training, live online, every Thursday 7:00 to 8:30 pm.
Sales War Room™
Live roleplay battles, scoring, and leaderboard updates.
Accountability Circle
Small peer groups tracking outreach, interviews, and targets.
Employer Connect Day
Employers present, candidates network, speed interviews run.
Built for people who sell and the people who hire them
Lucy Munga
With over 25 years across business transformation, leadership coaching, talent development, and investor readiness, including senior roles in Big Four firms and pan-African banking, Lucy has helped professionals and businesses build structured, profitable, and scalable systems across more than ten African countries.
"My mission is to build Africa's strongest sales talent academy, where skill is proven, not just claimed."Book a Discovery Call
Proof you can verify
Judge us on the record, and on what past clients say about training with Lucy.
"25+ years in business transformation, talent development, and investor readiness, including senior roles at Big Four firms and pan-African banking groups."
"ICF-accredited coaching, ILO SIYB certified training, and delivery of structured business programmes across more than ten African countries."
"Author of three published books: From Employment to a Side Hustle to a Business Empire, Money Made Simple, and Purpose to Profit."
What past clients say
From Lucy's coaching, mentorship, and investor readiness programmes.
"The six-month Build Your Business programme gave my business the structure it was missing. Lucy does not just teach, she holds you accountable until the systems are actually running."
"The Entrepreneurship Mentorship Programme changed how I run my business. Every session was practical, and I left each one with steps I could apply that same week."
"Lucy's facilitation at the ALU Investor Ready Mentorship session was sharp and practical. She asks the hard questions investors will ask, before they ask them."
"A clear, structured approach to investor readiness. Lucy broke down what investors actually look for and helped us position Growthwave with confidence."
Frequently asked questions
Do I need sales experience to join?
No. The academy serves both beginners and experienced professionals. The Sales Mastery Club meets you where you are, and the War Room scores your growth over time.
Are sessions online or physical?
Both. Weekly training runs live online; networking meetups, Employer Connect Days, and quarterly summits happen in person.
Will I get job opportunities?
Members receive regular job alerts and direct access to employer events. Certified members and top War Room performers are prioritised on employer shortlists.
Is certification mandatory?
No, but it is the strongest trust signal we offer employers, and certified candidates move to the front of the matching queue.
Can companies hire directly from the pool?
Yes. Employers submit a job description, receive a vetted shortlist, and interview the top five, with simulation scores and a replacement guarantee on premium packages.
How do I pay?
Contact the team on WhatsApp at +254 718 685 580 or email team@amaracampus.com and we'll send payment details and onboarding steps.
Your next sales opportunity starts here
Join a growing community of trained, certified, and employer-ready sales professionals, or hire from it.